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Direct sales undergo evolution in digital age

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FARGO -- When Cathy Zastoupil first started selling Pampered Chef products 10 years ago, she filled out a paper form for every customer who ordered at a home party. Now, she brings along a laptop to place the orders.

The world of direct selling has changed substantially since the days of "Ding Dong, Avon Calling." Now it's more likely to be the ping of a text, tweet or Facebook alert.

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